Only 14 Percent of Marketers Are Confident When It Comes to Data [Study]

8/12/15, 4:19 AM

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Data-Driven Marketing - ClickZ

Only 14 Percent of Marketers Are Confident When It Comes to Data [Study]

According to a new Millward Brown Digital study, 42 percent of marketers consider big data this year's top priority - however, only 14 percent are confident they're using it effectively.

 

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